Rolex has been a favorite among golfers for over half a century, aligning itself with top professionals and premier tournaments, including all four Majors.
Since becoming the Official Timekeeper for Team Europe in 1995, Rolex has extended its partnership to become a Worldwide Partner at all Ryder Cup events in both Europe and the United States.
Swiss brands like Omega, Audemars Piguet, TAG Heuer, and Patek Philippe are prominently represented through their ambassadors on the winning European team, which secured a comfortable 16½-11½ victory in Rome last weekend.
Every major tour professional is sponsored to wear prestigious replica watches, prompting speculation about which brand might influence performance outcomes.
Watchfinder researched the watches worn by leading point scorers in this year’s Ryder Cup and found that Rolex-wearers earned the most points, with 13 out of 24 golfers sporting their watches. However, Omega, through its partnership with Northern Ireland’s Rory McIlroy, topped the scoring table with 4 points from his five matches, showcasing his Omega DeVille Tourbillon Co-Axial Chronometer.
“Congratulations to Rory for his exceptional performance and impeccable taste in watches,” said Arjen van de Vall, CEO of Watchfinder & Co.
Audemars Piguet ambassadors Viktor Hovland and Tyrrell Hatton secured the next spots, with Hovland wearing an AP Royal Oak Perpetual Calendar White Ceramic for his 3½ points and Hatton sporting an Audemars Piguet 11.59 Chronograph.
Replica Rolex, popular with players like Sam Burns, Bax Homa, Wyndham Clark, Rickie Fowler, and Matt Fitzpatrick, was represented by its Datejust collection at the event.
Trivia enthusiasts note that Justin Rose spent the most time in bunkers, sporting a platinum Rolex Day-Date 40.
Despite the perception, the European team’s watches collectively outvalued those of the Americans, with estimates suggesting a retail value of approximately $398,206 for the European team ($33,183 per golfer) versus $143,700 for the Americans ($11,975 per golfer).